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BCBGMaxAzria Fashion Designer Biography

If you love BCBGMAXAZRIA clothing as much as we do, then you've probably caught yourself wondering "Who designs BCBG clothing" at least once. BCBG, is the lifetime vision of one man: Max Azria. That's right, Max Azria is founder, designer, chairman and chief executive officer of BCBG Clothing Designs. He is responsible for designing and creating all those gorgeous BCBG jacket, BCBG Dresses, and BCBG shoes that we all know and love! His BCBGMaxAzria label is one of America’s leading design houses, with collections that include BCBG evening dresses, BCBG cocktail dresses, BCBG handbags, small leather goods, licensed outerwear, footwear, and more! His collections include BCBGMAXAZRIA, which was BCBG’s first big collection, BCBGeneration, and a high-end Max Azria Runway Collection. Combined his collection offer up thousands of designer per year, and outfit women for everything from special occasion and the office, to their weekend escapes! So how did Max Azria become the fashion legend that he is today? Funny you should ask...

BCBGMaxAzria – The Building of an Empire:

Max Azria was born in Sfaz, Tunisia, as the youngest of 6 children. As a child, he was educated in southeastern France before relocating with his family to Paris, in 1963. At the age of 13 years Max Azria developed a passion for the world of textiles. For 11 years, from 1970 to 1981, Max designed women’s clothing in Paris. In 1981, Max Azria decided to turn his attention towards creating a collection that would speak to the modern woman; and thus BCBG was born. Founded in 1989, Max Azria’s BCBG designs shook the fashion world, by offering high quality, in-style clothing at lower, contemporary prices. Max Azria’s wife, Lubov Azria joined the company in 1991 as creative director and helped elevate the brand even further. The duo’s collections were well received, and Azria was invited into the Council of Fashion Designers of America (CFDA) in 1998; followed by his wife, in 2010. Additionally in 1998, Max Azria acquired the well-known Hervé Léger fashion house; however, he did not officially relaunch the label until 2007. In 2006 the company debuted an exclusive runway collection called “Max Azria” much to the delight of celebrities and the brands fashion savvy clientele.

Max Azria combined his creative eye and his strong business ethics to become one of the world’s leading fashion design companies. With the introduction of a new plus size line in Fall, 1999, Azria not only expanded his product selection, but also his customer base, catering to all shapes and sizes of women. Over the past ten years, BCBG Max Azria has become one of the most sought after designer collections on the market. Azria’s long-term goals involve continuously growing his fashion empire into a worldwide powerhouse of style.

With over 30 years of designing experience, it’s no wonder why Max Azria’s collections continue to be a go-to for women’s special occasion, work and casual wardrobes. The designer has worked hard to create a label that appeals to the modern woman, and can certainly be credited for the brands success. His designs are flattering, affordable, and fun to wear; and his clientele boast a celebrity following that includes Angelina Jolie, Kate Winslet, and Victoria Beckham among others.

Where to buy BCBGMAXAZRIA online?

Today, Max Azria has more than 570 BCBG retail boutiques worldwide. There are currently over 175 BCBG boutiques in the United States, and BCBG is present throughout Europe, Canada, Venezuela, Chile, Portugal, Greece, Bahrain, Japan, Singapore, Malaysia, Taiwan, China, Hong Kong and Russia among other countries. But if you are wondering where to shop BCBG online, you don’t have to look any further than Labellush.com! Labellush.com is a designer resale and consignment shop offering a hand edited selection of BCBGMAXAZRIA dresses, BCBG jackets, BCBG shoes and more from both of Max Azria’s mid-line BCBGMAXAZRIA, and high-end Max Azria collections. Shop BCBG online right here on Labellush.com, or consign your gently worn BCBG clothing with us!